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  1. 1
    300908

    Breakthrough: UNDP's response to HIV / AIDS.

    United Nations Development Programme [UNDP]

    New York, New York, UNDP, 2004 Jun. 34 p.

    Something remarkable is happening in many parts of the world. Faced with a common enemy, people from different countries are discovering a shared goal. These are ordinary men and women who until recently had thought of HIV/AIDS as something that happened to other people. Responding to the epidemic has today become a passionate cause for each one. These individuals and groups are linked by one common factor: They have all been part of UNDP's Leadership for Results programme-- a unique and innovative process that helps to create an enabling environment to halt and reverse the spread of HIV/AIDS, by fostering hope, generating transformation and producing breakthrough results. (excerpt)
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  2. 2
    146268

    Communications framework for HIV / AIDS: a new direction.

    Airhihenbuwa CO; Makinwa B; Frith M; Obregon R

    Geneva, Switzerland, Joint United Nations Programme on HIV / AIDS [UNAIDS], 1999. 100 p.

    This document describes the findings and recommendations of the joint consultations on ways to make HIV/AIDS communication become more effective in Africa, Asia, Latin America, and Caribbean. In response to the increasing epidemic of HIV/AIDS, the Joint UN Programme on HIV/AIDS initiated a participatory research process conducted through five consultative workshops (two global and three regional) to examine the global use of communications for HIV/AIDS prevention, care, and support. It primarily examined the adequacy of existing communications theories and models for HIV/AIDS in these four regions against a backdrop of contemporary communication in Western societies. The joint consultation showed that government policy, socioeconomic status, culture, gender relations, and spirituality were virtually universal factors in communicating HIV/AIDS preventive and health behaviors. These 5 interrelated contextual domains served as the blue print of the new framework of HIV/AIDS communication strategies. The majority of the existing communication programs have been aimed at achieving individual behavioral changes, which in many countries presents a major limitation. It was also noted that models, theories, and frameworks currently used in these countries do not appropriately address unique needs of HIV/AIDS communication. The challenge of this new direction is to ensure a redirection of intervention programs to recognize that individual behaviors are shaped and influenced by factors and domains within a broader contextual focus. Several recommendations to improve HIV/AIDS communication are outlined.
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