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    227588

    [Business demographics: a new market for demographers?] Business demographics: een nieuwe markt voor demografen?

    Kuijsten AC

    BEVOLKING EN GEZIN. 1987 Dec; (2):43-67.

    The author discusses the value of business demographics for marketing and management in the private business sector. The demographic factors that are most pertinent to business planning are identified and include changes in age structure, compositions of the labor force and households, and mobility. (SUMMARY IN ENG) (ANNOTATION)
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